We write all kinds of digital copy, from landing pages to blogs, email and social media posts, using trusted user research methods and techniques to make sure our words perfectly suit the target audience. We can work within your existing tone of voice and brand guidelines – or create some with you.
We also provide copywriting training. Through a tailored combination of workshops and guidelines, we give internal teams the tools, knowledge, support and confidence they need to keep their site updated with well-written, optimised content that converts.
Why you need it
What’s a website without words? Just a bunch of pictures with no context and a load of blank space.
Yet, all too often, copy’s an afterthought when it comes to building a new website or product. It gets left to the last minute, then cobbled together to fit in with any design decisions that have already been made.
That’s the wrong way to do things. It’s like creating the book cover before the novel’s even been written. Crazy.
Here at Code, we give copy the focus it deserves.
By working alongside user experience designers within your product team, our copywriters make sure your site is filled with content that’s relevant and compelling.
We make every word work as hard as possible to hook users in and keep them there. For you, that means higher levels of customer satisfaction and more sales.
Helping our partners write better copy
When content marketing is done right, the results can be spectacular (and lucrative). We help organisations to grow their audience and hit their digital targets by focussing on creating content that gets found, loved and shared.
And we get results – our most successful content marketing piece here at Code, The Higher Lower Game, reached number 1 on the App store and has been played in every single country (apart from one) across the world.