Experience

Content Design

Re-think content across your experiences to meet customers needs and business goals.

We can help you

Design better experiences

Content is information. It’s everything from page copy, to buttons, forms and images. Use insights and data to give your audiences the information they need, in a way that works for them, at the right time.

Enhance your customer journey

Improve content to meet customer needs better across your digital journeys, and use your business goals to work out which will give you the most value.

Take a holistic approach

Look holistically at the direction of your content strategy, and how your people, processes and tools work together in order to deliver against it.

Find your voice

As part of your wider brand and product vision, we help you define your voice and tone, from brand voice guidelines and style guides to copywriting and brand content.

Content design services bespoke to your challenges

Content audits and user testing

Content design sprints to create working prototypes

Site migrations and content-heavy site redesigns

Training, workshops, content management, governance and content strategies to help create an editorial culture within organisations

Style guides and tone of voice development

Rewriting content using content design principles

Let’s get started

Just a few ways we could start working with you, depending on your budget and timescales.

Day zero workshop

1 – 2 days

Writing a good digital brief is hard – the good news is, you don’t need to. With a day zero, we can get a clear view of your goals, what’s holding you back and where we can add the most value.

Get recommendations

Design sprint

1 – 2 weeks

A two-week process that uncovers your greatest threat or opportunity, then sets about devising new ideas to deliver against that opportunity; culminating in a customer-tested prototype.

Know where to start

Usability testing

4 weeks

Usability test and validate your prototypes, digital products or lo-fi designs in our on-site UX lab with real customers and find out how to improve them.

Lab enquiry

Our work

LightSpeed Broadband

How might we deliver disruptive broadband proposition at pace balancing brand, CX and technical strategy?

Bupa Dental

How might we align Bupa Dental’s brand and introduce a new affordable subscription model for customers?

Design partner to ambitious digital businesses

Our Design Studio is one of just seven Global Design partners for the BBC, and for 20 years we’ve been helping our partners design market leading digital products and customer experiences.

About Code

Why choose Code?

We’re hands on

We spend time working with you to understand the goals of your organisation.

As well as working with you on a strategic level, we understand what delivering new products and services practically costs and how to deliver experiences that return the greatest value.

We’re human-centred

Your customer’s behaviour is always changing.

By researching their landscape from human, business and technology angles, we use data-driven insight to fuel our strategic thinking which makes us the ideal partner for forward-thinking organisations.

We augment around you

Our multidisciplinary teams work best when they are able to augment around your people.

We work together to define the problems and design the solutions we need to succeed. Working together allows us to coach by doing – leaving you more self-sufficient as we go.