We just wanted to say a massive congratulation to our client JCT600, who were recently awarded the ‘Best Digital Customer Experience (Franchise and Supermarkets)’ title at the Auto Trader Click Awards 2017.
— JCT600 (@jct600) 29 June 2017
This annual awards programme recognises digital excellence across the franchised, car supermarket and independent dealer sectors.
The category winners were determined based on consumer user testing with 10,000 car buyers and in-depth analysis of 160 million data-points across the Auto Trader marketplace.
Having redesigned the JCT600 website in 2015 based on in-depth, strategic research, we continue to work alongside them to optimise and improve their site and content.
John Tordoff, CEO of JCT600 said: “It’s always been really important to us to be able to provide our customers with a seamless service. Our website is often their first point of contact with us, which is why digital has become a key focus for us over the last few years as we look to extend their online experience into the showroom experience.
“We’re delighted that our achievements have been recognised in the Click Awards, particularly as the results are based on real user testing and data.
“We’d like to thank Code Computerlove for their continuing support when it comes to strengthening our digital offering, and look forward to seeing what else we can achieve together in the future.”