Experience

Content Design

Re-think content across your experiences to meet customers needs and business goals.

We can help you

Design better experiences

Content is information. It’s everything from page copy, to buttons, forms and images. Use insights and data to give your audiences the information they need, in a way that works for them, at the right time.

Enhance your customer journey

Improve content to meet customer needs better across your digital journeys, and use your business goals to work out which will give you the most value.

Take a holistic approach

Look holistically at the direction of your content strategy, and how your people, processes and tools work together in order to deliver against it.

Find your voice

As part of your wider brand vision, we help you define your voice and tone, from brand voice guidelines and style guides to copywriting and brand content.

Content design capabilities bespoke to your challenges

Content audits and user testing

Content design sprints

Site migrations and content-heavy site redesigns

Training, workshops, content management, governance and content strategies to help create an editorial culture within organisations

Style guides and tone of voice development

Rewriting content using content design principles

Let’s get started

Just a few ways we could start working with you, depending on your budget and timescales.

Day zero workshop

1 – 2 days

Writing a good digital brief is hard – the good news is, you don’t need to. With a day zero, we can get a clear view of your goals, what’s holding you back and where to add the most value.

Content design sprint

1 – 2 weeks

A two-week process that uncovers your greatest opportunity, then sets about devising new ideas to deliver against that opportunity; culminating in a customer-tested prototype.

Usability testing

4 weeks

Usability test and validate your prototypes, digital products or lo-fi designs in our on-site UX lab with customers and identify areas for improvements.

Lab enquiry

Our work

LightSpeed Broadband

Delivering a new ecommerce proposition at pace

Bupa Dental

Enhancing Bupa’s digital proposition

Design partner for ambitious organisations

Led by data-driven insight and unrelenting curiosity, our inquisitive nature combined with strategic thinking and creative vision makes us the ideal design partner for forward-thinking brands.

About Code

Why choose Code?

Thinkers and makers

As makers, thinkers and coaches, we transform through doing together. By deeply understanding your motivations, goals and ambitions, we can assess where to create new experiences with the most significant impact and commercial return.

Big picture, to laser focus

Being people first ensures we can realise maximum value and embed change in the long term, both inside and out. From the products you build and services you provide to the skills needed internally to deliver them.

Insight, ideas and impact

With 25 years of heritage spanning human-centred design and modern engineering practices, our product mindset and lean approach ensure we make a difference where it matters most.