Over the last year, people have become more aware of their own ‘digital wellbeing’.
For a variety of reasons, ranging from the personal to the political, there’s a growing sense of unease around the role of digital technology, and specifically smartphones, in our lives. In response, both Apple and Google have introduced features that help people track their ‘screen-time’ and usage habits.
Whether we like it or not, we’re being nudged to reflect on our behaviour and think about how we might use these devices in a healthier way.
As a company that creates digital products and services, we’re deeply interested in the role these devices play in people’s lives, as well as how this makes people feel. And this is something all organisations with a digital presence should care about in 2019 and beyond.
In order to learn more about the UK’s screen-time, we surveyed 2,077 people aged 16 and over – our key findings are presented here (and you can access the full data in Google Drive at the bottom of this post).
If you want to understand what impact digital technology is having on our wellbeing, and how the costs and benefits of us spending so much of our time on our mobile devices stack up, then keep reading.
In a hurry or just want to get the key insights quick? We’ve put together a screen-time-saving summary of the research below – hit the right arrow to start exploring the data >>>
Despite screen-time tracking features being relatively new on iPhones and Android devices, a lot of people already track this. Men and younger people are the most likely to track.