Breaking the bias in digital

February 15, 2022

This year's theme for International Women's Day is #BreakTheBias, and if there's one industry that's suffered from open male bias over the years, it's the digital sector. 

Although change is happening with greater awareness and action - is it changing quickly enough, and what is it actually like for women working in digital in 2022?

We asked women at Code how we can help raise awareness against gender bias and take action for equality.

Jess Sherratt, Head of UX

"I'm very fortunate to say that my gender has never been a challenge, and two companies I've worked for have had female CEOs.

"I've had the privilege of working within UX, which naturally comes part and parcel with empathy and understanding other people's perspectives, no matter who they are or what they're into.

Gemma Handley, Commercial Director

"The term bias works in two ways and positive bias can be just as detrimental as negative bias. Therefore, I would propose organisations to provide open and safe environments, that as a part of their culture focus on inclusivity and how to be good human beings

"Industries and organisations can, and should continue to support the eradication of gender stereotypes and discrimination full stop, by providing a safe workspace where everyone is encouraged to celebrate their individuality, embrace each other's uniqueness and where there's a zero-tolerance attitude to discrimination.

"In addition, I feel we all have a collective responsibility as decent human beings to #BreakTheBias and I would encourage people to consider how they can change their language or approach in situations to encourage inclusivity over exclusivity and how they can better become an ally for others."

Leilah Birchall, Front End Engineer

"Working in digital, it should be simple for us not to be biased as everyone does the same work -everyone should be treated equally in every way.

"Gender equality is very important for women's empowerment, and remote working especially has helped a lot of women with work/life balance. Digital is often recognised to be a male-dominated industry which can be intimidating for a lot of women.

"Companies need to create and promote an inclusive environment that invites women with open arms, and ensures they are going to get the support they need." 

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Will you help Break The Bias? Use #BreakTheBias and #IWD22 to encourage further people to commit to helping forge an inclusive world. 

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