We’re pleased to announce that Conversion specialist Matt Lacey has recently joined the Code team as Performance Director.
Matt will be supporting the CRO teams ongoing evolution and overseeing the conversion optimisation programmes currently running for clients such as Hillarys, JCT600 and Swinton, as well as looking to attract new clients.
He’ll also be taking steps to improve the agency’s web analytics services, and exploring how we can apply the insights gleaned from analysing consumer’s online behaviour to direct change and onsite improvements.
Matt joins us from iProspect, where he was Head of Conversion Optimisation.
Matt said: “This is a hugely exciting role. Thanks to the stronger insights available and our efforts in continually testing new ways of driving more from clients’ digital solutions, we’re now able to generate unprecedented results for clients here at Code, and I look forward to expanding the team and our client base.”
Interested in joining the Code team yourself? Take a look at our latest vacancies.