CODE APPOINTS EXECUTIVE CREATIVE DIRECTOR
Reporting directly into agency head Tony Foggett, Hogg will be responsible for all creative output from Code Computerlove overseeing Code's three group creative directors John Lander, Andy Crawford and recent addition to the team Ross Mawdsley. Founder Wini Tse will continue his role as creative partner running the concept and design production team and special projects.
Hogg (37) joins from McCann Erikson Manchester where he held the position of creative director since 2007. Prior to that Wes worked in London for Bristol based creative agency E3.
Agency chief Tony Foggett said: "Creativity is king in the digital industry and this appointment puts Code in a really strong position going forward, cementing our reputation as one of the top 20 full service digital agencies in the UK. The growth of our creative talent pool complements the advances we've made on the digital marketing and media elements of our offer. Wes' broad creative experience in both independent digital and large advertising agencies will enhance the skill set we already have in our team.
"This is a big investment for us as an agency, but we believe Wes' leadership will add another layer of creative strategy and help us to continue to attract clients who are serious about investment in digital marketing."
Wes Hogg said: "Code's unrivalled reputation, digital specialism and independence all attracted me to this exciting new role at the agency. Not only will I be shaping Code's creative output, but as a member of the Code Board I can also input into the future direction of the agency as a whole. For me, this is a huge opportunity and a chance to work with some of the best in the business."
Code's client list includes Kimberley Clark, Crown Paints, PZ Cussons (Imperial Leather, Original Source & Carex), Matalan, Butlins, Brother, NUS, Media:City, McArthurGlen, NWDA, Hillarys and First TransPennine Express.
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